Starbucks Expands Rewards Program Beyond Its Shops

Starbucks Corp. said customers using a coming branded prepaid Visa card would be able to earn points for free coffee and other perks.

The coffee chain outlined its latest plans to expand its rewards system beyond its own shops during its annual shareholders’ meeting on Wednesday in Seattle. The Starbucks prepaid card could be used at any retailer that accepts Visa cards.

The Starbucks card, which is expected to be available…

WSJ.com: US Business

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